There’s a lot that goes into selling your Quinte West home, but two strategies that are sure to help you sell within your timeline and at your desired price point are a pre-list home inspection and well-thought out marketing plan. Keep reading to find out more.
1. Pre-list Home Inspection
Pre-list Home Inspection
The pre-list home inspection is exactly what it sounds like: a thorough analysis of your property completed by a professional home inspector, who then creates a report of their findings.
This is a valuable tool to get your home sold faster, on your terms. You’ll see an outline of all the potential areas of improvement, and can strategically plan your listing.
Update Your Home Accordingly
With the report in-hand, you can use it as a guide to make improvements to your home before listing. This is an excellent opportunity to get ahead of buyer objections. Once you’ve completed the fixes, you can get the report updated to reflect the improvements.
Then, make the final report available for interested buyers to review. This is a great marketing tool that can provide comfort to buyers who will feel more confident knowing they have the inside details about the home, and robust information about what they are purchasing.
2. Strategic Marketing
Thorough Marketing Strategies
Regardless of market conditions, your realtor should have a thorough marketing strategy in place. Your marketing plan can mean the difference between your home languishing on the market, vs. selling quickly for a great price.
All marketing plans should include:
- Floor plan
- Virtual tour
- Feature sheet (photos, details about finishing/renos)
- Photography
- Videography
- “Just-listed” post card for neighbourhood
- Syndicated listing across the country and around the world
- Social media marketing
- Open house
Be sure to ask your agent about their marketing plan directly before agreeing to work with them, and to see it in writing. The plan should be put into a schedule and attached to the listing agreement. This way you know exactly what to expect, and your agent will be held accountable for what they promised.
The Negotiating Power Of The Pre-List Home Inspection Report
With your inspection complete and marketing in place, you’ll be that much stronger during the offer process, and at the negotiation table.
The report limits the chance a buyer will submit an offer with conditions, while without a report, buyers may try to renegotiate the price after submitting a conditional offer.
Having an inspection report done will reduce any skepticism from potential buyers who may think something is being hidden from them if there is no report available; even though in most instances, that isn’t the case.
Many sellers just aren’t aware how much of a selling point the home inspection report actually is!
Don’t take a chance when selling your home. By making sure you have a pre-list home inspection completed, and a strong marketing strategy in place, your property will be well positioned to generate top offers and sell quickly at the best price.
Want to learn what our experts know?
Sign up for our newsletter and find out what’s happening in the market.
